CHICAGO – Heron Agency, a full-service public relations, social media, marketing, and advertising lifestyle communications firm, announces the addition of two new team members.
Joining Heron Agency as a Publicist is Megan Gasper, 21. She started with Heron Agency as a Public Relations intern in 2016. Megan earned a dual Bachelor of Arts degree from the University of Wisconsin-Madison, in Journalism, with an emphasis in Strategic Communication and History; also, graduating with a distinguished senior achievement award through the School of Journalism and Mass Communication. There, Megan gained more than two years of professional public relations, journalism, marketing, advertising, and graphic design experience through two other internships and leadership roles in the Public Relations Student Society of America, Madison Chapter.
Also joining Heron Agency as a Publicist, is Katie Moran, 21, a recent graduate of the University of Illinois Urbana – Champaign, receiving her bachelors in Advertising, with an emphasis in Communication and Public Relations. While in school, Katie also served as the President of Her Campus Illinois, an online collegiate women’s magazine. Katie started at Heron Agency as a Public Relations Intern in May 2016; with previous experience at Michigan Avenue Magazine as an Event Marketing Intern, and as a Public Relations Intern at the House of Parliament, in London.
“We couldn’t be more delighted to have two such talented people as Megan and Katie join our dedicated team,” according to Noreen Heron, President & Founder, Heron Agency. “The continued success of Heron Agency is due to the hard work and successes of our employees, as they each go above and beyond, providing the highest standard of service to our clients and marketing partners.”
Heron Agency executes dynamic, comprehensive integrated campaigns for a variety of broad spectrum of corporate, hospitality and entertainment clients. The agency focuses on creating strategic initiatives that reach specific audiences, build brand exposure, and increase revenue. Founded in 2000 by Noreen Heron, the firm is known as a one-stop-shop that provides creative public relations services, targeted advertising strategies, digital marketing, grassroots marketing campaigns, SEO consulting, and innovative social media practices. The agency prides itself on cultivating successful long-term relationships with clients and collaborative partners.
The company’s unique combination of dovetailing strategic PR campaigns with grassroots marketing efforts creates results that are truly measureable in terms of profitability for their clients. The entrepreneurial agency is now expanding into brand activation, brand representation and management, influencer and blogger engagement, experiential marketing and data analysis.
Heron Agency has represented over 150 clients nationally such as Hyatt Hotels and Resorts, Le Meridien Hotels, Wischermann Properties, Renaissance Chicago Downtown Hotel, the Wit Chicago, Smirnoff Vodka, The Chicago Office of Tourism, Marriott Theatre, The Taste of Chicago, the Harlem Globetrotters, Massage Envy, The World Tour of Gymnastics Superstars, Broadway in Chicago, the Highland Games, the Champions Challenge (McEnroe, Bjorg, Agassi), The Highland Games, Geja’s Café, David Feherty’s Troops First Foundation, and several National Tours. Over the 17 year history of the agency, they have represented artists including Prince, Fleetwood Mac, Wynonna Judd, Louis CK, The Beach Boys, Jerry Seinfeld, Martina McBride, Michael Feinstein, Jewel, and Andre Rieu.